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Six Flags Great Escape Theme Park Business Development Specialist in San Antonio, Texas

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Business Development Specialist

Job Description

Our Group Sales department is currently seeking a qualified individual for the position of Business Development Specialist to help ensure all business goals are met and exceeded. As the Business Development Specialist, you will drive new business by utilizing all digital applications as well as work with the Sales and Marketing team on digital sales strategy, lead generation and email marketing.

This position will require a strong multi-tasker, great communicator, problem solver and all around team player. The Business Development Specialists will interact with Marketing and Sales at both the park and corporate level.

Key Responsibilities

  • Support sales team to qualify inbound leads, develop new business opportunities and efficiently funnel prospects through various stages of the sales cycle

  • Execute coordinated and timed digital sales strategy with emphasis on inbound sales lead generation and email marketing

  • Deliver best-in-class daily oversight of CRM program Salesforce thru strong communication, tracking, end user support and monetization of program

  • Assist in defining business processes using CRM software's best practices and general maintenance including the oversight of user accounts, importing and exporting of data

  • Work with our local park and corporate headquarter marketing and sales teams to create engaging, high performing email layouts, digital & print content

  • Support our B2B marketing automation objectives to drive group business

  • Analyze and utilize various data sources to explain drivers of business performance to inform both tactical and strategic marketing decisions

Minimum Qualifications

  • Bachelor's Degree in Marketing, Business or related field

  • 2-4 years of full-time (post college) relevant experience

  • Demonstrated/proven attention to detail

  • Demonstrated project management and organizational skills

  • Sales Force (CRM)/Marketing automation application experience

Preferred Qualifications

  • Strong knowledge of CRM cloud applications (hands on experience with Salesforce CRM program)

  • Enterprise prospecting experience is a plus

  • Experience with marketing automation programs

  • Strong technical aptitude and should be very quick when it comes to learning new applications

  • Must be a self-starter who is accustomed to working very independently

  • Experience acting as a liaison between Sales and Marketing teams

  • Inside sales experience & live chat applications a plus

  • Experience with working within e-commerce sales

  • Good time management with strong organizational skill


Park:Fiesta Texas

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